Chefs and digital marketers in one team.
We're a team of chefs and digital marketers. We develop menus and food products with the methods of the leading food R&D hubs where we trained, and launch them with the playbook of the multi-million e-commerce brands we run. Fixed price, measured in your own numbers.
Who you work with
Led by Mateo Sánchez Téllez, chef and food product developer.
Marketers who run multi-million e-commerce brands, and chefs from the kitchens and R&D hubs where we trained. Each project gets the people it needs.
Mateo's experience
Consultant / Executive Chef
A family-owned restaurant group. Ying Ying Restaurant & Lounge.
Concept, menu and team standards.
Food product developer
Mater Iniciativa, Lima. 2025
The research centre behind Central (World's Best Restaurant 2023). Cacao by-products and fermentation.
Head Chef
Marg & Bein. June to August 2023
A restaurant that cooks only with Norwegian produce. Menu development and cost analysis.
General Manager
Tasty Poke Bar, Madrid
Franchise operations, product development and the roll-out to new sites while the chain grew from 2 to 20 locations.
Kitchens
Madrid
DiverXO (3 Michelin stars). DSTAgE (2 Michelin stars), menu R&D and fermentation. Soy Kitchen.
Education
Basque Culinary Center
Culinary arts degree.
Research
FERMENTAR
Research and writing contributor to the FERMENTAR book project.
Our method.
The Double Diamond, adapted to the kitchen, with elBulliFoundation's Sapiens research behind every decision.
Discover
Sapiens research: people, cultures and ingredients, classified and compared.
Define
Turn the findings into one clear opportunity and a baseline we both sign.
Develop
Create, test and refine. Many versions first, then fewer. Every one costed.
Deliver
Spec sheets, pilot, training and launch. Measured in your own numbers.
If it can't be repeated, taught and delivered to a consistent standard, it isn't finished.
Double Diamond for the kitchen, Sapiens research behind it.
- Languages
- English, Spanish and French.
- Where
- Remote or on site, wherever you are.
- Partners
- We bring in external labs and sensory panels at cost when a project needs them.
